Monday, March 31, 2008

Selling Out of Papers

For the first time in as long as I have been here, Streetvibes sold out of its March issue a week before the April issue arrives. I was curious what other papers do when they sell out of a current issue. We made a quick call to sell last month's issues for 10 cents instead of the regular 25 cents. Any other thoughts or ideas on this issue (I guess it is a good issue to have) Thanks

1 comments:

Tim Harris said...

We do something similar: Sell the previous issue at half price. We don't go any further back than that and ask vendors to inform the customers so they don't feel ripped off later.